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Meet your coach

Joel Becker - Speed Development Specialist

Masters of Coaching (Currently completing)

Bachelor of Science (B.Sc.) - Biological and Physical Sciences 

Master of Business Administration (MBA) - Dual Specialization in Advanced Strategy + Advanced Management

Certified Strength and Conditioning Specialist (CSCS - NSCA)

Certified Performance Therapist - Altis

Altis - Need For Speed, Foundations Certificate


  • Hockey: 20 years of competitive hockey culminating at the college level. Member of numerous championship teams including ACAC, U-17 (Worlds). Still holds numerous scoring records with the MacEwan Griffins.

  • Speed skating: Trained with the Canadian National Sprint Team. With times of 9.1s through 100m and a 24s lap, Joel was projected to be the first sub-34s 500m skater in history before an injury cut his career short. 

  • Track and Field: District Record Holder 100m & 200m, Provincial Jr and Sr Silver Medalist 100m (high school), 60m Bronze Alberta indoors (University)

  • Soccer: 4 x Provincial Champion


Joel's extensive athletic background across numerous sports, combined with his specialized education in biochemistry, neuroscience, physiology, and performance psychology give him a unique perspective on what it takes to achieve unprecedented performance. Joel has trained & mentored under the World's greatest Strength and Conditioning Specialists, and been a trusted teammate to numerous Olympic medalists, World Champions, and World Record holders. Joel has a unique understanding of true high performance programming, and brings an innovative training methodology into the hockey arena.


Unorthodox and revolutionary is the only way to describe this methodology, and the results are truly extraordinary. His keen eye for movement patterns and an uncanny ability to teach technical mastery is second nature. Joel's passion for excellence translates into remarkable results for his athletes.

About: About Me
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